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Your  To Do List  just got A LOT shorter.

Rebrand

Packaging

Experiential

Web

Socials

Print

Portfolio

Cezanne is a niche haircare brand. They began their rebrand with a slow roll out of new packaging and components
in two phases. Contributions: Conceptualize new art for all phases, component upgrades and color selection.
Attend press runs for color consistency and overall label quality.

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Naturaverde, a subsidiary of Sodico, is a top selling Italian brand. Sold across Europe, I was hired to help introduce this brand  to the US market.
and "Americanize" the overall look and feel. I started with the wax cans, moved on to packaging, advertising, trade show booths, marketing collateral and beyond.  Contributions: Full ownership of  brand across multiple channels, designers,  in the US and internationally. Conceptualize new art, "americanize" the brand. Full circle packaging design (concept to print). All packaging is trilingual and compliant with international regulations. Advertising. Press checks. 

BEFORE

30' X 10' trade show wall

Pop-up banners for trade show and industry events

Poster

Advertising

Social

Aurora Natural is a whole sale natural food company.  Contributions: Redesign labels for retail markets. Maintain brand consistency across product lines. Large format graphics for delivery vehicles. Trade show banners and marketing collateral. Maintain image database for online store. Social media campaigns - contests, holiday promos, recipes and new product launches.

Social Campaigns

Social Campaigns

Columbia Skincare, a subsidiary of F.C. Sturtevant Company, is an award winning line of Probiotic Skincare products. Contributions: Reimagine brand across multiple channels. Full circle packaging design (concept to print). All packaging is trilingual and compliant with international regulations. Advertising. Amazon store assets. Web assets. Tradeshow booth design and print.

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Advertising

Tradeshow Booth

Badges

Web Assets

Amazon Store Assets

Social post - new product "tease"  

Packaging:

3/C shrink wrap label

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Packaging Exploration

Get to know me

​I’m an award winning designer with over 15 years experience in the Graphic Design Industry. I’ve repackaged, rebranded, reinvented and maintained product lines. I have a deep understanding of the creative spectrum — from concept to design to print and digital launch — as well as quoting, planning, procuring, and delivering finished product on time and on budget. No ego, just results. I’m a seasoned professional with a positive “heck yeah” attitude. Inspiring, planning, collaborating, creating, and executing is what I do.

​

I currently reside in Hamden, CT with my husband and teenage son. When I’m not training for my next charity bike ride or 5k, I am at the beach, on a mountain hike or doing laundry. Seriously, it never ends! I’m a lover of music, from Joni Mitchell to Metallica. If it’s a live performance, even better! My family and friends mean everything to me, I am beyond grateful for the love and laughter they bring to my life.

CONTACT
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